Home of the "No Bull" Policy

Seidel Hyundai is your go-to new car dealership in Reading, PA. We feel strongly that our customers should be treated with the utmost respect, which is why we instituted the Seidel No Bull Policy. We give you plenty of helpful benefits and a transparent sales process, so when you do business with Seidel Hyundai, you leave feeling happy.

100% Transparent Pricing

Lifetime Powertrain Warranty on all New Vehicles 

We give you unmatched confidence when you buy a new Hyundai from Seidel. On top of Hyundai's already impressive warranty program, we have our own LIFETIME Powertrain warranty, as long as you perform all of your vehicle's recommended maintenance at our facility. 

If anything goes wrong with your Hyundai's Powertrain, reach out to us and we'll take care of it as quickly as possible!

No Charge Pennsylvania State Inspections

When you get a new Hyundai from us, we want to minimize as many costs as we can, so we'll give you PA state inspections free of charge. Talk to our service professionals about scheduling an appointment for your PA inspection near Shillington.

Complimentary Loaner Car Service

If something comes up and your vehicle has to go into the shop, then we want your experience to go as smoothly as possible. To minimize your stress, we'll loan you a complimentary car while yours is in the shop.

The Best Customer Service in Berks County

We take pride in taking care of our customers; from the moment you walk in the door, we treat you like family. We give you a low-pressure, friendly sales experience so you can take your time and find the new Hyundai in Reading that is right for you.

100% Hyundai Certified Technicians

We staff only Hyundai certified technicians in our service department, so you know you're getting the best possible maintenance and repairs.

If you live in Berks County, then stop by Seidel Hyundai for all of your automotive needs from new Hyundai vehicles to auto financing.